Amika Normcore Signature Shampoo 2oz
A nourishing shampoo that's packed with vitamins + antioxidants for soft + shiny hair.
WHAT IT IS
Our normcore signature shampoo that gently cleanses all hair types.
WHO IT'S FOR
Fine to medium hair types 1-2c.
WHY IT'S SPECIAL
It's called 'signature' for a reason...packed with a cocktail of vitamins + antioxidants, this lathering shampoo is great for hydration + results in clean, soft + shiny strands.
- COCONUT ACIDĀ - Provides excellent lathering and conditioning.
- WORKS ON ALL HAIR TYPESĀ - No matter what type of hair you have, our signature shampoo works its magic on anyone, resulting in refreshed, lustrous locks.
- SUITABLE FOR CHEMICAL + COLOUR TREATED HAIRĀ - Feel free to get all the Brazilian + keratin treatments and colour you desire!
KEY INGREDIENTS
- COCONUT ACID: Provides excellent lathering and conditioning.
- SEA BUCKTHORN: One of the most potent natural ingredients on the planet, this ""superfruit"" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. Also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
*This product does not contain any direct gluten contributing ingredients. If you have allergies or sensitivities, please consult your doctor.
Colour Safe, Leaping Bunny Certified, No Gluten Contributors, Keratin Safe, Certified Vegan.
Directions:Ā
- Wet hair and massage from roots to ends.
- Rinse and follow with Normcore Signature ConditionerĀ or Soulfood Nourishing Mask. What's the hype around hair masks? Check out our guide on the Best Hair Mask For Your Needs to find out.
Ingredients:
Water/eau/aqua, Sodium Cocoyl Isethionate, Cocamidopropylamine Oxide, Cocamidopropyl Hydroxysultaine, Glycol Distearate, Coconut Acid, Hippophae Rhamnoides (Sea Buckthorn/argousier) Fruit/seed Oil, Glycerin, Sodium Isethionate, Peg-150 Distearate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexylene Glycol, Citric Acid, Sodium Chloride, Polyquaternium-7, Cocamidopropyl Betaine, Phenoxyethanol, Fragrance/parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene.
Disclaimer:Ā
While we strive to ensure the accuracy of the product images and information, some manufacturing changes to packaging and/or ingredients may be pending update on our website. Although items may occasionally ship with alternate packaging, freshness is always guaranteed. We recommend that you read labels, warnings andĀ directionsĀ of all products before use and not rely solely on the information provided by us.Ā
Product Information
Product Information
Shipping & Returns
Shipping & Returns

Amika Normcore Signature Shampoo 2oz
Amika Normcore Signature Shampoo 2oz
A nourishing shampoo that's packed with vitamins + antioxidants for soft + shiny hair.
WHAT IT IS
Our normcore signature shampoo that gently cleanses all hair types.
WHO IT'S FOR
Fine to medium hair types 1-2c.
WHY IT'S SPECIAL
It's called 'signature' for a reason...packed with a cocktail of vitamins + antioxidants, this lathering shampoo is great for hydration + results in clean, soft + shiny strands.
- COCONUT ACIDĀ - Provides excellent lathering and conditioning.
- WORKS ON ALL HAIR TYPESĀ - No matter what type of hair you have, our signature shampoo works its magic on anyone, resulting in refreshed, lustrous locks.
- SUITABLE FOR CHEMICAL + COLOUR TREATED HAIRĀ - Feel free to get all the Brazilian + keratin treatments and colour you desire!
KEY INGREDIENTS
- COCONUT ACID: Provides excellent lathering and conditioning.
- SEA BUCKTHORN: One of the most potent natural ingredients on the planet, this ""superfruit"" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. Also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
*This product does not contain any direct gluten contributing ingredients. If you have allergies or sensitivities, please consult your doctor.
Colour Safe, Leaping Bunny Certified, No Gluten Contributors, Keratin Safe, Certified Vegan.
Directions:Ā
- Wet hair and massage from roots to ends.
- Rinse and follow with Normcore Signature ConditionerĀ or Soulfood Nourishing Mask. What's the hype around hair masks? Check out our guide on the Best Hair Mask For Your Needs to find out.
Ingredients:
Water/eau/aqua, Sodium Cocoyl Isethionate, Cocamidopropylamine Oxide, Cocamidopropyl Hydroxysultaine, Glycol Distearate, Coconut Acid, Hippophae Rhamnoides (Sea Buckthorn/argousier) Fruit/seed Oil, Glycerin, Sodium Isethionate, Peg-150 Distearate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexylene Glycol, Citric Acid, Sodium Chloride, Polyquaternium-7, Cocamidopropyl Betaine, Phenoxyethanol, Fragrance/parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene.
Disclaimer:Ā
While we strive to ensure the accuracy of the product images and information, some manufacturing changes to packaging and/or ingredients may be pending update on our website. Although items may occasionally ship with alternate packaging, freshness is always guaranteed. We recommend that you read labels, warnings andĀ directionsĀ of all products before use and not rely solely on the information provided by us.Ā
Product Information
Product Information
Shipping & Returns
Shipping & Returns
Description
A nourishing shampoo that's packed with vitamins + antioxidants for soft + shiny hair.
WHAT IT IS
Our normcore signature shampoo that gently cleanses all hair types.
WHO IT'S FOR
Fine to medium hair types 1-2c.
WHY IT'S SPECIAL
It's called 'signature' for a reason...packed with a cocktail of vitamins + antioxidants, this lathering shampoo is great for hydration + results in clean, soft + shiny strands.
- COCONUT ACIDĀ - Provides excellent lathering and conditioning.
- WORKS ON ALL HAIR TYPESĀ - No matter what type of hair you have, our signature shampoo works its magic on anyone, resulting in refreshed, lustrous locks.
- SUITABLE FOR CHEMICAL + COLOUR TREATED HAIRĀ - Feel free to get all the Brazilian + keratin treatments and colour you desire!
KEY INGREDIENTS
- COCONUT ACID: Provides excellent lathering and conditioning.
- SEA BUCKTHORN: One of the most potent natural ingredients on the planet, this ""superfruit"" is one of the few known plant sources of the fatty-acid omega 7 typically found in fish oil. Also rich in vitamin c + a and contains antioxidants making it the ultimate holy grail ingredient for hair and scalp.
*This product does not contain any direct gluten contributing ingredients. If you have allergies or sensitivities, please consult your doctor.
Colour Safe, Leaping Bunny Certified, No Gluten Contributors, Keratin Safe, Certified Vegan.
Directions:Ā
- Wet hair and massage from roots to ends.
- Rinse and follow with Normcore Signature ConditionerĀ or Soulfood Nourishing Mask. What's the hype around hair masks? Check out our guide on the Best Hair Mask For Your Needs to find out.
Ingredients:
Water/eau/aqua, Sodium Cocoyl Isethionate, Cocamidopropylamine Oxide, Cocamidopropyl Hydroxysultaine, Glycol Distearate, Coconut Acid, Hippophae Rhamnoides (Sea Buckthorn/argousier) Fruit/seed Oil, Glycerin, Sodium Isethionate, Peg-150 Distearate, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Ethylhexylglycerin, Hexylene Glycol, Citric Acid, Sodium Chloride, Polyquaternium-7, Cocamidopropyl Betaine, Phenoxyethanol, Fragrance/parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene.
Disclaimer:Ā
While we strive to ensure the accuracy of the product images and information, some manufacturing changes to packaging and/or ingredients may be pending update on our website. Although items may occasionally ship with alternate packaging, freshness is always guaranteed. We recommend that you read labels, warnings andĀ directionsĀ of all products before use and not rely solely on the information provided by us.Ā











